The Indian tractor retail market experienced significant expansion during February 2026. The Federation of Automobile Dealers Associations (FADA) published its most recent data, which showed that tractor sales reached 89,418 units during the month.
The February 2025 sales data showed that 65,579 tractors were sold, which represents a 36.35% year-on-year growth in retail sales across the nation.
The strong performance demonstrates how agricultural regions are increasingly adopting farm mechanisation. Dealers in multiple states reported higher customer footfall and stronger rural purchasing activity compared to the same period last year.
The following table shows the brand-wise tractor sales data and market share changes in the Indian tractor market.
| Brand | Feb 2026 Sales | Feb 2025 Sales | Growth (%) | Market Share 2026 | Market Share 2025 | Change |
|---|---|---|---|---|---|---|
| Mahindra & Mahindra | 21,471 | 15,519 | 38.35% | 24.01% | 23.66% | +0.35% |
| Swaraj Division | 16,897 | 12,751 | 32.52% | 18.90% | 19.44% | -0.54% |
| Sonalika (ITL) | 11,564 | 8,351 | 38.47% | 12.93% | 12.73% | +0.20% |
| Escorts Kubota | 10,125 | 6,582 | 53.83% | 11.32% | 10.04% | +1.28% |
| TAFE | 8,892 | 6,580 | 35.14% | 9.94% | 10.03% | -0.09% |
| John Deere | 6,673 | 5,057 | 31.96% | 7.46% | 7.71% | -0.25% |
| Eicher | 5,546 | 4,092 | 35.53% | 6.20% | 6.24% | -0.04% |
| CNH Industrial | 4,158 | 2,691 | 54.52% | 4.65% | 4.10% | +0.55% |
| Others | 4,092 | 3,956 | 3.44% | 4.58% | 6.03% | -1.45% |
Mahindra & Mahindra maintained its leadership position in the Indian tractor industry throughout February 2026. The company sold 21,471 tractors, registering a 38.35% sales growth and increasing its market share to 24.01%.
Escorts Kubota Limited delivered one of the best performances in the market. The company recorded 53.83% sales growth, selling 10,125 tractors during February 2026.
CNH Industrial achieved the highest growth among major tractor manufacturers, reporting 54.52% growth in February 2026 tractor sales.
Other major companies, including International Tractors Limited (Sonalika), Tractors and Farm Equipment Limited (TAFE), John Deere, and Eicher Tractor,s also reported steady sales growth, reflecting strong demand in the Indian tractor retail market.
The February 2026 tractor retail sales data released by FADA highlights the continued expansion of the Indian tractor industry. Growing rural demand and increasing adoption of mechanised farming are supporting the growth of the market.
While most brands recorded strong year-on-year sales improvements, changing market shares indicate rising competition among leading tractor manufacturers in India.