Mahindra Tractor Sales Report October 2025: 12% Festive Domestic Growth Boosts Demand

Mumbai, November 1, 2025 | Merikheti.com

Mahindra & Mahindra Ltd.’s Farm Equipment Business (FEB) has once again proven its dominance in India’s tractor market. The brand reported a 12% year-on-year growth in October 2025, selling 72,071 tractors in the domestic market compared to 64,326 units in October 2024.

The total tractor sales, including both domestic and export markets, reached 73,660 units, marking an overall 13% increase from the same month last year. Exports also saw an impressive 41% jump, recording 1,589 units in October 2025 versus 1,127 units in October 2024.

Festive Season and Rural Strength Power Sales Surge

According to Mahindra, the September–October 2025 festive period brought a remarkable 27.4% growth compared to the same time last year.

This strong performance was driven by good monsoon rainfall, robust rural sentiment, and the GST rate cut announced in September.

Veejay Nakra, President – Farm Equipment Business, commented:

“A good monsoon and GST rate cut supported our 12% growth in October. With positive trends in Rabi sowing and strong Kharif harvest progress, we expect tractor demand to remain steady in the coming months.”

Mahindra Tractor Sales Breakdown – October 2025

Domestic Market Performance

In October 2025, Mahindra’s domestic tractor sales reached 72,071 units, registering a 12% growth over the previous year.

This growth reflects not only strong festive buying but also the increasing confidence of Indian farmers in Mahindra’s reliability and advanced technology.

Export Market Performance

Mahindra’s export division continued to perform exceptionally well, shipping 1,589 tractors in October 2025 — a 41% increase over October 2024.

This rise underlines Mahindra’s expanding global presence and growing demand for Indian-made tractors across international markets.

Year-to-Date (YTD) Tractor Sales Performance – FY26

Mahindra’s cumulative FY26 performance demonstrates consistent and robust growth across both domestic and global markets:

• Domestic Sales: 3,19,407 units (↑18% from 2,70,562 units in FY25)
• Exports: 11,278 units (↑16% from 9,740 units in FY25)
• Total Sales (Domestic + Exports): 3,30,685 units (↑18% from 2,80,302 units in FY25)

This consistent double-digit YTD growth reaffirms Mahindra’s undisputed leadership in the Indian tractor industry.

Merikheti.com Insight

At Merikheti.com, Mahindra’s outstanding performance in October 2025 reflects farmer confidence, favourable agrarian policies, and technological leadership in India’s tractor industry.

With 18% YTD growth and continuous innovation, Mahindra continues to strengthen its position as India’s No.1 tractor brand, empowering farmers with reliable, efficient, and powerful tractors.