Retail Tractor Sales Up 56.55%, Reaching 1,26,033 Units in November 2025

According to the latest data released by the Federation of Automobile Dealers Associations (FADA), India’s tractor industry delivered one of its strongest monthly performances in recent years. Tractor registrations surged to 1,26,033 units in November 2025, up from 80,507 units in November 2024, marking a remarkable 56% YoY growth. The rise was driven by festive-season demand, strong crop realisations, and rapid adoption of mechanisation across rural India.

Tractor Market Booms in November 2025

• Total tractor sales up 56% YoY.
• Robust demand across all major states.
• Strong performance by leading OEMs boosts overall market sentiment.

This growth trend signals a positive outlook for the ongoing Rabi season and reflects rising confidence among Indian farmers.

Brand-Wise Tractor Sales & Growth Performance

Mahindra & Mahindra – Tractor Division

• Sales: 31,938 units
• Market Share: 25.34%
• YoY Growth: +12,417 units (+63.6%)

Mahindra continues to dominate India’s tractor market, supported by its powerful and reliable utility tractors.

Swaraj Tractors (Mahindra Swaraj Division)

• Sales: 23,220 units
• Market Share: 18.42%
• YoY Growth: +8,517 units (+57.93%)

Strong consumer trust and proven field performance keep Swaraj firmly in the No. 2 position.

International Tractors Ltd (Sonalika Tractors)

• Sales: 15,742 units
• Market Share: 12.49%
• YoY Growth: +4,886 units (+45.01%)

Sonalika sustains its growth with a strong presence in both domestic and international markets.

Escorts Kubota – Agri Machinery Group

• Sales: 14,521 units
• Market Share: 11.52%
• YoY Growth: +7,122 units (+96.26%)

One of the biggest highlights of November 2025 — Escorts Kubota almost doubled its sales compared to last year.

TAFE (Massey Ferguson & Eicher Group)

• Sales: 13,559 units
• Market Share: 10.76%
• YoY Growth: +4,172 units (+44.44%)

TAFE continues its strong performance in the mid-segment tractor category.

John Deere India

• Sales: 9,584 units
• Market Share: 7.60%
• YoY Growth: +3,625 units (+60.83%)

Demand for premium, technologically advanced farming machines boosts John Deere’s growth.

Eicher Tractors

• Sales: 7,027 units
• Market Share: 5.58%
• YoY Growth: +1,467 units (+26.38%)

Eicher shows steady momentum, especially in value-driven tractor segments.

CNH Industrial (New Holland Tractors)

• Sales: 5,784 units
• Market Share: 4.59%
• YoY Growth: +2,680 units (+86.34%)

CNH posts one of its strongest months, driven by compact and speciality tractor models.

Other OEMs

• Sales: 4,658 units
• Market Share: 3.70%
• YoY Growth: +640 units (+15.93%)

 Competition from top brands slightly impacts smaller OEM performance.

What This Means for India’s Agriculture Sector

The strong sales numbers indicate:

• Rising farmer confidence
• Better crop prices and procurement
• Increased investment in farm mechanisation
• A positive outlook for Rabi 2025

Industry experts expect the momentum to continue as farmers shift toward higher productivity and modern machinery.