Brand Wise Domestic Tractor Sales Report October 2025: Sales Up 14.84%

Brand Wise Domestic Tractor Sales Performance

The Indian tractor industry witnessed a positive performance in October 2025, registering a wholesale growth of 14.84% YoY. The total domestic tractor sales reached 1,66,145 units, compared to 1,44,675 units in October 2024, indicating a strong rebound in rural demand and improved market sentiment during the festive season.

Below is a brand-wise performance analysis of leading tractor manufacturers in India for October 2025.

1. Mahindra & Mahindra Group (M&M)

• October 2025 Sales: 72,071 units
• October 2024 Sales: 64,326 units
• Growth: +12.04%
• Market Share: 43.38% (down by 1.08%)

Mahindra & Mahindra retained its top position in the domestic tractor market, commanding over 43.38% market share. The brand’s performance continues to reflect its dominance, despite a slight dip in market share YoY. With consistent rural penetration and trusted reliability, Mahindra tractors remain the most preferred choice among Indian farmers.

2. TAFE Group (Tractors and Farm Equipment Limited)

• October 2025 Sales: 29,234 units
• October 2024 Sales: 25,014 units
• Growth: +16.87%
• Market Share: 17.60% (up by 0.31%)

TAFE Group recorded strong double-digit growth in October 2025. Its Massey Ferguson continues to perform well across regions. The company’s focus on fuel-efficient models and modern technology contributed to its sustained growth.

3. Sonalika Tractors

• October 2025 Sales: 24,781 units
• October 2024 Sales: 18,002 units
• Growth: +37.66
• Market Share: 14.92% (up by 2.47%)

Sonalika Tractors showcased the highest growth rate among major brands, achieving nearly 37.66% YoY growth. With new product launches and strong export momentum, Sonalika continues to strengthen its position as India’s fastest-growing tractor brand.

4. Escorts Kubota Limited (EKL)

• October 2025 Sales: 18,423 units
• October 2024 Sales: 17,839 units
• Growth: +3.27%
• Market Share: 11.09% (down by 1.24%)

Escorts Kubota reported modest growth in domestic sales, with a slight decline in market share. The company’s focus on premium tractor models and technology-led solutions continues to attract demand from progressive farmers.

5. John Deere India

• October 2025 Sales: 11,893 units
• October 2024 Sales: 11,483 units
• Growth: +3.57%
• Market Share: 7.16% (down by 0.78%)

John Deere Tractors maintained stable growth, reflecting steady demand in the higher HP tractor segment. Despite a minor dip in market share, John Deere’s advanced technology and reliability continue to make it a strong contender in the premium segment.

6. New Holland Agriculture

• October 2025 Sales: 7,105 units
• October 2024 Sales: 5,744 units
• Growth: +23.69%
• Market Share: 4.28% (up by 0.31%)

New Holland Tractors posted impressive double-digit growth in October 2025. The brand’s efficient performance and durable design helped boost its domestic demand. New Holland continues to strengthen its reach with modern agricultural solutions.

7. VST Tillers & Tractors

• October 2025 Sales: 525 units
• October 2024 Sales: 502 units
• Growth: +4.58%
• Market Share: 0.32%

VST recorded modest growth this month, continuing its focus on compact and mini tractors, catering to small and marginal farmers.

8. Indo Farm Tractors

• October 2025 Sales: 548 units
• October 2024 Sales: 485 units
• Growth: +12.99%
• Market Share: 0.33%

Indo Farm Tractors saw healthy growth of nearly 13%, supported by increasing rural demand and improved dealership networks.

9. SDF Tractors

• October 2025 Sales: 110 units
• October 2024 Sales: 97 units
• Growth: +13.40%
• Market Share: 0.07%

SDF (Same Deutz-Fahr) maintained stable growth, showing consistent traction in niche markets focusing on high-end tractors.

10. Captain Tractors

• October 2025 Sales: 443 units
• October 2024 Sales: 267 units
• Growth: +65.92%
• Market Share: 0.27%

Captain Tractors delivered a remarkable growth of nearly 66%, the highest YoY growth rate in the small tractor category, showcasing strong acceptance among compact tractor users.

11. Preet Tractors

• October 2025 Sales: 680 units
• October 2024 Sales: 546 units
• Growth: +24.54%
• Market Share: 0.41%

Preet Tractors continued its strong momentum, driven by demand in the harvesting and medium-HP segment.

12. ACE Tractors

• October 2025 Sales: 332 units
• October 2024 Sales: 370 units
• Growth: -10.27%
• Market Share: 0.20%

ACE Tractors witnessed a slight decline in sales compared to last year, reflecting market adjustments in lower HP categories.

Overall Market Overview

The Indian tractor industry maintained robust growth in October 2025, with total domestic sales crossing 1.66 lakh units, a 14.84% YoY increase. Strong festive season demand, good monsoon performance, and government support for the agriculture sector contributed to the positive trend.

Conclusion

October 2025 marked a strong rebound for the Indian tractor industry, led by major players like Mahindra, TAFE, and Sonalika. The market remains optimistic heading into the Rabi cropping season, with continued rural infrastructure development driving demand.